title. A COISA
where. Springpoint
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A safe space for connecting people being used as methodology to map trends.
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How can we more efficiently map the conversations that people are having without relying solely on proactive ethnography? Also, there is a lack of places where people can discuss anything without discrimination or an specific curatorship.
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That's when I created "A COISA" (which roughly translates to "The Thing" - something indefinite, vague, a word used to describe pretty much anything and everything). It was an open night event, hosted at Springpoint, in São Paulo. For the first prototype, around 20 people showed up.
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Strangers were invited to describe themselves without referring to their occupation or profession - which is the most common way which people from São Paulo present themselves - and to share something they wanted to talk about.
Some of the themes which people talked about in the first edition were: aliens, veganism, uncertainty, skate, graffiti, apps and podcasting.